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Megan Julian checks her work phone
Photo by Taylor Shelgren |
By Taylor Shelgren
Megan Julian has two phones with her at all times. One of them is her personal phone and the other is for her job, where all the social media accounts, such as Facebook, Twitter, Instagram, Vine and Snapchat, for the San Antonio Spurs are hooked up.
Julian, a San Antonio native and Trinity graduate in 2013, is the Social Media Coordinator for the Spurs Sports and Entertainment, a job she has held since October 2014. The 25-year-old is also the first person to ever work this position for this company, thanks to the social media boom in recent years.
“It is crucial for sport teams at the professional level to have social media accounts,” says Julian, especially when considering the potentially endless audience that social media can reach all over the world. Ten years ago, Julian’s job wouldn’t have even existed. Today, social media have become a huge part of branding, marketing, and connecting with the public, and Julian is the social media voice of her company.